In addition to fundraising, the Bank has created a web-based training tool with Alzheimer’s Society and Accenture to increase employee awareness of the challenges faced by those fighting the condition. Bank of Ireland UK, by the summer 2018, has committed to recruiting at least 400 Dementia Friends in its Northern Ireland business who will learn more about the condition to help change people’s perceptions of dementia.
Speaking about the partnership, Ian Sheppard, Managing Director NI for Bank of Ireland UK, commented: “Today’s step challenge and Christmas Community Day events show that we are wholeheartedly embracing Alzheimer’s Society as our charity partner. So many lives are impacted both directly and indirectly by this condition and through the partnership we will continue to raise funds and will work towards becoming a more dementia friendly business.”
Bernadine McCrory, Director Alzheimer’s Society Northern Ireland, added: “We are so grateful to Bank of Ireland UK for the ongoing support and for their efforts so far. It is really important that we establish partnerships like this to Unite Against Dementia, raising awareness and understanding as well as vital funds to forge our work forward to improve the quality of life for people affected by dementia.”
Today also saw the Bank’s branch network host Christmas Community Days which included performances by school choirs, art exhibitions were displayed and festive snacks were served in branches across Northern Ireland in a further effort to raise further funds.
We are fast approaching 22,000 people living with dementia in Northern Ireland, so the bank will continue to highlight the devastating effects of the condition and help those most affected through a wide-ranging programme of activities across the counties.
Ian Sheppard, Regional Director NI, Bank of Ireland UK and Bernadine McCrory, Country Director NI, Alzheimer's Society with a selection of the Bank of Ireland’s top fundraising employees for Alzheimer’s Society this year.