Bauer Media Audio Northern Ireland, the Home of Cool FM, Downtown Radio, Downtown Country, Hits NI and Greatest Hits NI has launched its Sound Check Europe 2026 Research Study.
This extensive attitudinal survey focuses on stakeholders’ perceptions of the audio / radio marketplace across Northern Ireland and plans regarding audio/radio advertising in 2026.
The regional survey will also compare results with the relative findings across Bauer Media Audio’s European-wide network.
The key objective of the research is to create a robust picture of the broadcast and digital audio advertising landscape both in Northern Ireland and across Europe.
Patrick Beatty, Head of Insights at Bauer Media Audio NI commented, “This is a unique study that will prove hugely beneficial in identifying audio trends and shaping the future of the commercial audio sector. We would welcome and really appreciate stakeholders’ input.” https://www.surveymonkey.com/r/soundcheckeurope

