by Richard Buckley, Editor, Business Eye

Niavac, Northern Ireland’s leading provider of Audio-Visual Solutions has become the official 2021/2022 season jersey sponsors for East Belfast GAA Senior Men and Women’s football teams. James Conlon, Niavac’s Managing Director said: “East Belfast GAA epitomises everything there is about bringing communities together no matter what background.


Sport sees no barriers and is a key example of how you can create an environment that promotes peace as people work together to the same goal. We have a long history of supporting the GAA community and we’re so happy to be a part of this local success story.”

Linda Ervine, East Belfast GAA President: “We’re delighted that Niavac has become our Senior Men and Women’s team’s official jersey sponsor. Over the last year, James and the Niavac team have given us nothing but continuous support and for that, we are very grateful. It’s fantastic to have such an established local company buy into the inclusive ethos and invest in a new, vibrant and inclusive East Belfast which is welcoming to all.”

East Belfast GAA was founded last year and is a cross-community club that has an emphasis on encouraging friendship and cooperation between both sides of the political divide and currently has over 1,000 members and 400 players. The club’s crest proudly displays the motto written in English, Irish and Ulster Scots and the symbols of a shamrock, thistle and red hand.

To celebrate this occasion, Niavac hosted a hybrid event at their HQs Virtual Studio last Thursday evening to celebrate their sponsorship. Among notable names that attended was Peter Canavan who is Niavac Brand Ambassador and two-time All-Ireland Senior Football champion for Tyrone.

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James Conlon and Peter Canavan with club members showing the East Belfast GAA mens and womens shirts.

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