by Richard Buckley, Editor, Business Eye

Italian gin brand, Malfy has partnered with popular South Belfast venue, The Crafty Vintner to bring a taste of the La Dolce Vita lifestyle to the city this summer. A stunning Amalfi inspired installation has transformed the frontage of the Lisburn Road venue, creating a new ‘Malfy Terrace.

’ The eye-catching new installation, created in partnership with Malfy, The Crafty Vintner and Look Events, combines lustrous faux foliage, florals and trademark Italian citrus fruits to create a colourful, zesty Italian summer inspired setting.

Following a soft launch last week, the Malfy Terrace will be in place throughout the summer months, providing a stylish spot for delicious cocktails, charcuterie and food this summer.
Commenting on the new installation, Sarah Harvey, brand manager, for Malfy Gin in Northern Ireland said: “Whilst we can’t guarantee Sorento sunshine, we’re pleased to partner with The Crafty Vintner to bring a taste of the Amalfi coast to Belfast this summer. Whatever the Belfast weather has in store, the new Malfy Terrace is set to brighten up summer socialising.”

Aislinn Sloan, marketing manager, JAR Group said: “If there’s one thing we have in common with the Italians, it’s our laid-back style, and our love of food – and gin. We’re proud to partner with Malfy on this exciting new Malfy Terrace concept, which will offer relaxed al fresco dining and drinks, reminiscent of those extended lazy holiday lunches.

“The Crafty Vintner operates on a first-come, first served basis with no advance booking required from breakfast right through to small plates at night. Expect to find some Malfy-inspired dishes across our menus this summer.”

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Sarah Harvey, brand manager, Malfy Gin and Aislinn Sloan, marketing manager, JAR Group at the new Malfy Terrace at The Crafty Vintner, Lisburn Road, Belfast


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